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    Moodle is an open-source Learning Management System (LMS) that provides educators with the tools and features to create and manage online courses. It allows educators to organize course materials, create quizzes and assignments, host discussion forums, and track student progress. Moodle is highly flexible and can be customized to meet the specific needs of different institutions and learning environments.

    Moodle supports both synchronous and asynchronous learning environments, enabling educators to host live webinars, video conferences, and chat sessions, as well as providing a variety of tools that support self-paced learning, including videos, interactive quizzes, and discussion forums. The platform also integrates with other tools and systems, such as Google Apps and plagiarism detection software, to provide a seamless learning experience.

    Moodle is widely used in educational institutions, including universities, K-12 schools, and corporate training programs. It is well-suited to online and blended learning environments and distance education programs. Additionally, Moodle's accessibility features make it a popular choice for learners with disabilities, ensuring that courses are inclusive and accessible to all learners.

    The Moodle community is an active group of users, developers, and educators who contribute to the platform's development and improvement. The community provides support, resources, and documentation for users, as well as a forum for sharing ideas and best practices. Moodle releases regular updates and improvements, ensuring that the platform remains up-to-date with the latest technologies and best practices.

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Available courses

Marketing Management

Marketing Management (2 Credits, 6 Weeks)

The course “Marketing Management” provides a comprehensive introduction to the principles, strategies, and practices of modern marketing. Over a span of 6 weeks, students will explore the fundamentals of marketing, the dynamic business environment, and the role of marketing in achieving organizational goals. The course emphasizes both classical concepts such as the 4Ps of Marketing (Product, Price, Place, Promotion) and contemporary developments including digital marketing, consumer behaviour, ethics, and emerging trends.

Learners will engage with a blend of e-tutorials, e-content, interactive resources, case studies, and discussion forums, ensuring both theoretical understanding and practical application. Assessments will include quizzes, assignments, and a mini-project, fostering critical thinking and problem-solving skills.

By the end of the course, students will be able to:

  • Understand the core concepts and functions of marketing.

  • Analyze the marketing environment and formulate appropriate strategies.

  • Apply decision-making skills in product, pricing, distribution, and promotion.

  • Examine the impact of digital platforms on consumer behaviour.

  • Appreciate the importance of marketing ethics and sustainability in business.

This 2-credit course is designed for undergraduate students and offers flexible online learning through self-study, live sessions, and interactive forums, ensuring a well-rounded understanding of marketing management.